Content Strategy

Content That Ranks, Engages, and Converts

Strategic content creation that attracts your ideal Edmonton customers. From blog posts to landing pages, every piece serves your SEO and business goals.

434%
More indexed pages with consistent blogging
3x
More leads from content marketing
67%
Of buyer's journey is done before sales contact

Content We Create

Strategic content assets designed to rank and convert.

Blog Posts & Articles

In-depth, SEO-optimized articles that establish your expertise and capture search traffic for target keywords.

  • Keyword-targeted topics
  • 1,500-3,000+ words
  • Internal linking strategy
  • Featured snippet optimization

Service & Landing Pages

High-converting pages that rank for commercial keywords and turn visitors into leads.

  • Conversion-focused copy
  • Local keyword targeting
  • Trust signals & CTAs
  • Schema markup

Pillar Content & Guides

Comprehensive resource pages that establish topical authority and attract high-quality backlinks.

  • 5,000+ word guides
  • Topic cluster strategy
  • Link magnet potential
  • Evergreen value

Location Pages

Geo-targeted pages that capture local search traffic for Edmonton and surrounding areas.

  • Neighborhood targeting
  • Local schema
  • Service area coverage
  • Local testimonials

Our Content Creation Process

From strategy to publication, every piece is crafted for results.

Research & Discovery

Keyword research, competitor analysis, and topic ideation

Content Brief

Detailed outline, target keywords, and SEO requirements

Writing & Editing

Expert copywriting with SEO best practices

Optimization

On-page SEO, internal links, and final polish

Publish & Promote

Strategic publication and distribution

Frequently Asked Questions

SEO content strategy is the planning and creation of content specifically designed to rank in search engines and attract organic traffic. It involves keyword research, competitive analysis, content mapping, and ongoing optimization.

Yes. Our in-house content team creates all content. We also work collaboratively with your team when industry expertise is needed, ensuring content is both SEO-optimized and accurately represents your business.

This depends on your goals and competition. We typically recommend starting with cornerstone content for your main services, then building supporting content around long-tail keywords. We'll create a customized content calendar.

Absolutely. We take time to understand your brand voice, industry terminology, and target audience. All content is written in your voice and reviewed for accuracy before publication.

We track keyword rankings, organic traffic, engagement metrics (time on page, bounce rate), and conversions. You'll see exactly which content is driving results for your Edmonton business.

Plan Your Content Strategy

Ready to create content that ranks and converts? Let's discuss how strategic content can grow your Edmonton business.

  • Free content opportunity audit
  • Competitor content analysis
  • Custom content calendar

Get Your Content Plan